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[ODAX] Traffic Objective
[ODAX] Traffic Objective
Igor Simovic avatar
Written by Igor Simovic
Updated over a week ago

The new Traffic objective is an objective-driven replacement for the old Traffic objective.

The only difference in user experience is that now you can select Conversion Location on Ad set level.

This will affect the Tracking section on Ad level where you will have Web events (for App conversion) or both Web and App events (for Web conversion).

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