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[ODAX] Traffic Objective
[ODAX] Traffic Objective
Igor Simovic avatar
Written by Igor Simovic
Updated over a year ago

The new Traffic objective is an objective-driven replacement for the old Traffic objective.

The only difference in user experience is that now you can select Conversion Location on Ad set level.
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This will affect the Tracking section on Ad level where you will have Web events (for App conversion) or both Web and App events (for Web conversion).

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